14 Korean Magnificence Manufacturers That You Must Know About - Brit Co

12. Etude Home: With a tagline like "Let Out Your Pink!" it’s safe to say this model is all about pampering your inside princess. This one-stop shop for the modern girly woman has all the pieces from a sea of red lipsticks to its Magnificence Shot Face Blur ($15), a lightweight cream that promises to smooth and even your pores and skin so that you’re selfie prepared.

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This Innisfree No Sebum Mineral Pact is beloved in Korea for a lot of causes. The powder feels exactly as mild and tender within the pan because it does on your face (like, child powder-gentle), retains excess oil at bay for hours, won’t clog your pores, and goes on completely translucent, so it’s gorgeous on all skin tones. Two extra causes to adore it: It prices about $eight on Amazon, and also you don’t need to go to Seoul to get it.

Memebox began out in 2012 as a subscription field service for Korean beauty merchandise. A few years later they branched out into the United States and have been certainly one of the first shops that sold Korean makeup beauty products to American customers. Their focus has been on group building since then, as well as transitioning from a subscription-primarily based service to an e-commerce business. The corporate has since remodeled itself right into a cellular e-commerce platform that sells around 170,000 cosmetics and sweetness merchandise. Now greater than 50% of their income comes from outdoors of Korea. As well as, Memebox which is now referred to as MBX has partnered with Sephora and Johnson & Johnson. A few of their in-house product traces embody Kaja, Nooni, Pony Effect, I’M MEME, I Dew Care, and Shine Easy Glam.

Think about New York's Occasions Sq.-but as a substitute of the M&M retailer and Onerous Rock Cafe, every single shop was a Okay-magnificence store. That's the Myeong-dong district in Seoul, South Korea. Only a single avenue is dwelling to a dizzying number of makeup, skincare, and coloured-contact shops in Myeong-dong-all promising merchandise that can assist you nail that elusive Okay-magnificence look. To assist us navigate, we tapped Korean fashion mannequin Cherry to show us exactly where to buy.